Advertising Sales Agents
What they do
Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces.
Expected pay range
Expected pay range
This represents the median earnings for this career in the selected county or state. In the range shown, 25% of workers earned less than the bottom salary and 25% earned more than the top salary. Data is provided by the Texas Workforce Commission.
About advertising sales agents
Other titles
Advertising Account Representative, Advertising Consultant, Advertising Representative, Advertising Sales Representative (Ad Sales Representative), Sales Representative
Tasks they perform
- Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
- Maintain assigned account bases while developing new accounts.
- Provide clients with estimates of the costs of advertising products or services.
Skills they need
- Speaking - Talking to others to convey information effectively.
- Persuasion - Persuading others to change their minds or behavior.
- Service Orientation - Actively looking for ways to help people.
- Social Perceptiveness - Being aware of others' reactions and understanding why they react as they do.
- Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
- Negotiation - Bringing others together and trying to reconcile differences.
- Reading Comprehension - Understanding written sentences and paragraphs in work-related documents.
- Critical Thinking - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
- Judgment and Decision Making - Considering the relative costs and benefits of potential actions to choose the most appropriate one.
- Coordination - Adjusting actions in relation to others' actions.
- Writing - Communicating effectively in writing as appropriate for the needs of the audience.
- Complex Problem Solving - Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
Licenses and Certifications
How to decide which one is right? That depends on an individual’s career path, specialty, and resources.
Certifications
Certifications may be available for this career and can help build knowledge and skills in specific job roles. Explore available certifications (external link opens new tab)
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In demand
In demand careers have high-growth, high-demand, and emerging jobs critical to Texas. They are based on economic indicators like in demand industries, labor market trends, and economic conditions, provided by the Texas Workforce Commission.
Additional career information and resources
Learn more about advertising sales agents with these helpful sites.
- AIGA, the professional association for design (external link opens new tab)
- American Advertising Federation (external link opens new tab)
- American Association of Advertising Agencies (external link opens new tab)
- MPA- The Association of Magazine Media (external link opens new tab)
- News Media Alliance (external link opens new tab)
- Occupational Outlook Handbook: Advertising sales agents (external link opens new tab)
- Outdoor Advertising Association of America (external link opens new tab)
- Radio Advertising Bureau (external link opens new tab)
- Television Bureau of Advertising (external link opens new tab)